JAECOO IS THE PROUD OFFICIAL VEHICLE PARTNER FOR EFC
13 August 2024
JAECOO IS THE PROUD OFFICIAL VEHICLE PARTNER FOR EFC
JAECOO <https://www.jaecoo.co.za/> is pleased to announce its association
with EFC <https://www.efcworldwide.com/> as the official vehicle partner to
Africa's premier mixed martial arts (MMA) organisation.
As one of the fastest-growing entrants to South Africa's new-vehicle
market, JAECOO is a unique urban off-road SUV brand, with its debut model,
the sleekly styled J7, offering outdoor-loving customers more toughness
than a typical urban SUV yet more comfort and technology than traditional
off-roaders.
"At JAECOO, we have a saying: 'fearless salutes fearless'. This exciting
new partnership with EFC is the embodiment of that maxim and lines up
perfectly with our growing brand's unwavering pursuit of adventure,"
said Shannon
Gahagan <https://www.linkedin.com/in/shannongahagan/>, National Brand and
Marketing Manager OMODA & JAECOO.
Established in 2009 in South Africa, EFC provides athletes with a
world-class platform to unleash their full potential and showcase their
prowess on a global stage. The action-packed competition is filled with
thrilling head-to-head battles and fosters lofty levels of excitement,
mirroring JAECOO's entry to the highly competitive local new-vehicle market
earlier this year.
"We are proud to officially partner with JAECOO, a new and exciting vehicle
brand that is set to take the world by storm. Like EFC, JAECOO is here to
challenge the status quo, and take on the traditional 'big players' in the
industry by offering the best possible product and quality," said EFC
President Cairo Howarth
<https://www.linkedin.com/in/cairo-howarth-61a219158/>.
EFC events take place in South Africa, but bouts are broadcast to over 120
countries around the world. As the new official vehicle partner to the
organisation, JAECOO has provided J7 vehicles to various EFC title-match
competitors, allowing them – just like JAECOO brand ambassador Senzo Radebe
and countless satisfied customers around the country – to arrive at show
venues in comfort and style.
Since the MMA organisation's inception, all EFC events have been overseen
by dedicated doctors, who are assisted by an on-site emergency medical
team, while every athlete undergoes various medical tests before their
match. This pioneering approach, along with the adherence to an extensive
list of international unified rules, reflects EFC's commitment to making
the sport safer, an outlook that is wholly in line with JAECOO's stance on
vehicle safety.
"The JAECOO J7 is constructed according to global 5-star safety standards
and comes packed with standard safety features and driver-assistance
technology. So, just like EFC and its athletes, we believe in both working
hard and playing hard, but still keeping safety firmly in mind. This, then,
is our ringside salute, from one fearless organisation to another,"
concluded Gahagan.
Look out for JAECOO's presence at EFC events from August.
ENDS/
About EFC – The Extreme Fighting Championship
Headquartered in Johannesburg, South Africa, EFC is a world leading mixed
martial arts (MMA) organisation. EFC produces 10 live events annually. With
over 200 athletes exclusively contracted to the organisation, EFC showcases
the greatest warriors on the planet.
EFC events are broadcast in over 120 countries around the world on numerous
television networks in multiple languages. EFC programming is available
weekly in 600+ million TV households globally, making it one of the most
recognisable MMA brands in the world.
For more information visit efcworldwide.com, or follow us on social media.
Facebook: facebook.com/EFCworldwide
Twitter: twitter.com/EFCworldwide
Instagram: Instagram.com/EFCWorldwide <http://instagram.com/EFCWorldwide>
Notes to editor
JAECOO <https://jaecoo.co.za/> is a newly established urban off-road SUV
brand that already boasts a significant presence in key global markets such
as Europe, Russia, Malaysia, the Middle East and indeed right here in South
Africa.
Having been announced at Auto Shanghai 2023 in China, JAECOO debuted as an
independent brand within the Chery Group, with a distinct focus on urban
off-road SUVs and a fitting brand slogan of "From Classic, Beyond Classic".
The name JAECOO is inspired by the fusion of the German word "jäger"
(meaning "hunter") and the English term "cool", capturing the feeling of
both off-road ability and urbanism. The brand blends the wisdom and
craftsmanship of master design teams assembled from countries such as the
United Kingdom and Germany, setting a new standard for urban off-road SUVs.
The JAECOO brand launches in South Africa with the cutting-edge J7 range,
which will comprise three distinct derivatives and challenge local
consumers' traditional perceptions of off-roading. The J7 plug-in hybrid
electric vehicle (PHEV) and the flagship J8, meanwhile, are scheduled to be
introduced later in the year.
JAECOO already boasts nearly 40 dedicated dealerships around the country,
carefully selected to cover all of South Africa's major metropolitan areas
and cities. The brand's dealer network offers its customers a dedicated
range of sales and support services and is backed by the Chery Group's
well-established parts warehouse and customer-care office.
All JAECOO models come standard with a generous 5-year/70 000 km service
plan and a lengthy 5-year/150 000 km factory warranty (as well as Roadside
Assist for 5 years), while the vehicle's engine is covered by an industry
leading 10-year/1-million km warranty (the latter linked to the first
owner).
Tirelessly dedicated to innovation, JAECOO is committed to leading the new
urban off-road trend by offering exceptional all-wheel-drive performance,
remarkable safety features and forward-thinking intelligent technologies.
--
Ainara González
Editorial Content Manager
aigonzalez@telecoming.com
Paseo de la Castellana, 95. Torre Europa, pl 16. 28046 Madrid, Spain
telecoming.com <http://www.telecoming.com>
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Este correo electrónico y sus archivos adjuntos están dirigidos
únicamente a la(s) dirección(es) indicada(s) anteriormente. El carácter
confidencial, personal e intransferible del mismo está protegido
legalmente. Cualquier publicación, reproducción, distribución o
retransmisión no autorizada, ya sea completa o en parte, se encuentra
prohibida. Si ha recibido este mensaje por equivocación, notifíquelo
inmediatamente a la persona que lo ha enviado y borre el mensaje original
junto con sus ficheros anexos sin leerlo ni grabarlo en modo alguno.